I’ll let Jay explain it via his Tumblr post:
“I wouldn’t have believed it myself if I hadn’t experienced it.
Within just 24 hours, I wrote a record to give away online, summoned the legendary Infamous Mobb Deep via out-of-the-blue tweets, and we released a record together. I became a trending topic worldwide within 3 minutes of its release, and actually penetrated radio. Just heard the news that the Great Zane Lowe will premiere the record in the United Kingdom tonight as ‘The Hottest Record In The World.’
All of the above is attempted daily by major music corporations who have teams of people spending excessive amounts of money and still fall short of the goal. My methodology is apparently much better.
I’d like to take this time to quote my mom…”thats pretty damn good son!”
I guess it is.
And this isn’t even a single.
Or even a song from my album.
It’s just a dope ass beat, with some (extra) dope rhymes from me and 2 of my favorite hip-hop artists of all time, who woke up yesterday not even knowing they’d be on a record with me a few hours later.
Look at the atmosphere all in a stir.
If I were too bigheaded, right now is probably where I would say, “Dog, look around. I’m the fucking man!”
Good thing I’m not too bigheaded.
I wouldn’t have believed it myself if I hadn’t experienced it.”